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Thomas Geißdörfer

Kunden- und wertorientiertes Vertriebscontrolling in Genossenschaftsbanken

Modellentwicklung zur Monetarisierung des Zusammenhangs zwischen Kundenzufriedenheit und Unternehmenswert im Vertriebskennzahlensystem

Band 141

ISBN: 978-3-8440-8488-7

Preis: 29,80 € / 37,30 SFR

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