We, Shaker Verlag GmbH, take the protection of your personal data very seriously and strictly adhere to the provisions of data protection laws. Personal data is collected on this website only to the extent technically necessary. Under no circumstances will the collected data be sold or passed on to third parties for other reasons.

Using our website is generally possible without providing personal data. If personal data (such as name, address, or email addresses) is collected on our pages, this is always done on a voluntary basis wherever possible. This data will not be passed on to third parties without your express consent.

We would like to point out that data transmission over the Internet (e.g., when communicating via email) may have security gaps. Complete protection of data from access by third parties is not possible.

However, if a data subject wishes to use special services provided by our company via our website, processing of personal data may be necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, email address, or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation (GDPR) and in accordance with the country-specific data protection regulations applicable to Shaker Verlag GmbH. By means of this data protection declaration, our company would like to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed of their rights by means of this data protection declaration.

As the controller, Shaker Verlag GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, internet-based data transmissions may, in principle, be subject to security gaps, so absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us via alternative means, such as by telephone.

Definitions

Shaker Verlag GmbH's privacy policy is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy is intended to be easily readable and understandable for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.

In this privacy policy, we use, among other things, the following terms:

Personal data

Personal data is any information relating to an identified or identifiable natural person (hereinafter "data subject"). A natural person is considered identifiable if he or she can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Data subject

A data subject is any identified or identifiable natural person whose personal data is processed by the controller.

Processing

Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, Restriction, deletion, or destruction.

Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of limiting its future processing.

Profiling

Profiling is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements.

Pseudonymization

Pseudonymization is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person. Person.

Controller or Person Responsible for Processing

The controller or person responsible for processing is the natural or legal person, public authority, agency, or other body which, alone or jointly with others, decides on the purposes and means of processing personal data. If the purposes and means of such processing are specified by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.

Processor

A processor is a natural or legal person, public authority, agency, or other body which processes personal data on behalf of the controller.

Recipient

Recipient is a natural or legal person, public authority, agency or other body to whom personal data is disclosed, whether a third party or not. However, authorities that may receive personal data within the framework of a specific investigation under Union or Member State law are not considered recipients.

Third party

A third party is a natural or legal person, public authority, agency, or body other than the data subject, the controller, the processor, and the persons authorized to process the personal data under the direct authority of the controller or processor.

Consent

Consent is any freely given, specific, informed, and unambiguous indication of the data subject's wishes by which the data subject, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data concerning him or her.

Name and address of the controller

Controller within the meaning of The controller responsible for the processing of personal data pursuant to the General Data Protection Regulation (GDPR), other data protection laws applicable in the Member States of the European Union, and other provisions of a data protection nature is:

Shaker Verlag GmbH
Adam Shaker
Am Langen Graben 15a
52353 Düren
Germany
Phone: +49 2421 99011-0
Email: info@shaker.eu
Internet: www.shaker.eu

Cookies

Some of our websites use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies are used to make our services more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser on your next visit.

You can set your browser to inform you about the use of cookies and to only allow cookies in individual cases, to exclude the acceptance of cookies for certain cases or generally, and to activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited.

The data subject can prevent the use of cookies through our website at any time by making the appropriate settings in the Internet browser used, and thus permanently deny the use of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.

Server log files / Collection of general data and information

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request

This data cannot be assigned to specific individuals. This data is not merged with other data sources. We reserve the right to subsequently review this data if we become aware of concrete evidence of illegal use.

Contact form

If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing your inquiry and in case of follow-up questions. We will not share this data without your consent.

Newsletter data

If you would like to receive the newsletter offered on the website, we need an email address from you as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive the newsletter. No further data will be collected. We use this data exclusively to send the requested information and do not pass it on to third parties.

You can revoke your consent to the storage of your data, your email address, and their use for sending the newsletter at any time, for example via the "unsubscribe" link in the newsletter.

Routine deletion and blocking of personal data

The controller shall process and store the personal data of the data subject only for the period necessary to achieve the storage purpose, or as far as this was provided for by the European legislator or other legislator in laws or regulations to which the controller is subject.

If the storage purpose no longer applies, or if a storage period prescribed by the European legislator or other competent legislator expires, the personal data will be routinely deleted. and blocked or deleted in accordance with legal regulations.

Rights of the data subject

Right to confirmation

Every data subject has the right granted by the European legislator to obtain confirmation from the controller as to whether or not personal data concerning him or her are being processed. If a data subject wishes to exercise this right of confirmation, he or she may, at any time, contact any employee of the controller.

Right to information

Every data subject has the right granted by the European legislator to obtain from the controller free information about the personal data concerning him or her stored at any time and a copy of this information. Furthermore, the European legislator has granted the data subject the right to information about the following:

• the purposes of the processing
• the categories of personal data concerned
• the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations
• where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
• the existence of the right to request from the controller rectification or erasure of personal data or restriction of processing of personal data concerning the data subject or to object to such processing
• the existence of the right to lodge a complaint with a supervisory authority
• where the personal data are not collected from the data subject: all available information as to their source
• the existence of automated decision-making, including Profiling pursuant to Article 22 (1) and (4) GDPR and, at least in these cases, meaningful information about the logic involved, as well as the significance and envisaged consequences of such processing for the data subject.

Furthermore, the data subject has the right to obtain information as to whether personal data has been transferred to a third country or to an international organization. Where this is the case, the data subject also has the right to obtain information about the appropriate safeguards relating to the transfer.

If a data subject wishes to exercise this right of access, they may contact any employee of the controller at any time.

Right to rectification

Every data subject shall have the right granted by the European legislator to obtain the immediate rectification of inaccurate personal data concerning them. Furthermore, the data subject has the right, taking into account the purposes of the processing, to request the completion of incomplete personal data, including by means of providing a supplementary statement.

If a data subject wishes to exercise this right to rectification, he or she may contact any employee of the controller at any time.

Right to erasure (right to be forgotten)

Any data subject shall have the right granted by the European legislator to request the controller to erase personal data concerning him or her without undue delay, provided that one of the following reasons applies and processing is not necessary:

• The personal data were collected or otherwise processed for purposes for which they are no longer necessary.
• The data subject withdraws consent on which the processing was based according to point (a) of Article 6 (1) GDPR or point (a) of Article 9 (2) GDPR, and there is no other legal ground for the processing.
• The data subject objects to the processing pursuant to point (a) of Article 21 (1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to point (a) of Article 21 (2) GDPR.
• The personal data were processed unlawfully.
• The erasure of the personal data is necessary to fulfill a legal obligation under Union or Member State law to which the controller is subject is subject to.
• The personal data were collected in relation to information society services offered pursuant to Art. 8 (1) GDPR.

If one of the above reasons applies and a data subject wishes to request the erasure of personal data stored by Shaker Verlag GmbH, he or she may contact any employee of the controller at any time. The employee of Shaker Verlag GmbH will ensure that the erasure request is complied with immediately.

If the personal data was made public by Shaker Verlag GmbH and our company as the controller pursuant to Art. 17 Para. 1 GDPR is obliged to erase the personal data, Shaker Verlag GmbH shall take appropriate measures, including technical ones, taking into account the available technology and the implementation costs, in order to inform other data controllers which process the published personal data that the data subject has requested the erasure by such controllers of all links to these personal data or of copies or replications of these personal data, unless processing is required. The employee of Shaker Verlag GmbH will arrange the necessary measures in individual cases.

Right to restriction of processing

Any person affected by the processing of personal data has the right granted by the European legislator to request the controller to restrict processing if one of the following conditions applies:

• The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
• The processing is unlawful; the data subject opposes the erasure of the personal data and instead requests the restriction of their use.
• The controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject to assert, exercise, or defend legal claims.
• The data subject has objected to the processing pursuant to Art. 21 (1) GDPR and it has not yet been determined whether the legitimate reasons of the controller outweigh those of the data subject.

If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of personal data stored by Shaker Verlag GmbH, he or she may contact an employee of the controller at any time. The employee of Shaker Verlag GmbH will arrange for the restriction of processing.

Right to data portability

Every data subject shall have the right granted by the European legislator to receive the personal data concerning him or her, which was provided to a controller, in a structured, common, and machine-readable format. He or she also has the right to transmit these data to another controller without hindrance from the controller to whom the personal data was provided, provided that the processing is based on consent pursuant to Article 6 (1) (a) GDPR or Article 9 (2) (a) GDPR or on a contract pursuant to Article 6 (1) (b) GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, in exercising his or her right to data portability pursuant to Article 20 (1) GDPR, the data subject has the right to have the personal data transmitted directly from one controller to another, where technically feasible and when doing so does not adversely affect the rights and freedoms of others.

To assert the right to data portability, The data subject may contact an employee of Shaker Verlag GmbH at any time.

Right to object

Any person affected by the processing of personal data has the right granted by the European legislator to object at any time to the processing of personal data concerning him or her which is based on Article 6 (1) (e) or (f) of the GDPR, for reasons related to his or her particular situation. This also applies to profiling based on these provisions.

Shaker Verlag GmbH will no longer process the personal data in the event of an objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the establishment, exercise or defense of legal claims.

If Shaker Verlag GmbH processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data for such advertising purposes. This also applies to profiling insofar as it is related to such direct advertising. If the data subject objects to Shaker Verlag GmbH processing the data for direct marketing purposes, Shaker Verlag GmbH will no longer process the personal data for these purposes.

In addition, the data subject has the right to object to the processing of personal data concerning him or her by Shaker Verlag GmbH for scientific or historical research purposes or for statistical purposes pursuant to Art. 89 (1) GDPR, unless such processing is necessary to perform a task carried out in the public interest.

To exercise the right to object, the data subject may contact any employee of Shaker Verlag GmbH or another employee directly. Furthermore, in relation to the use of information society services, the data subject is free to exercise his or her right of objection by means of automated procedures using technical specifications, notwithstanding Directive 2002/58/EC.

Automated individual decision-making, including profiling

Every data subject shall have the right granted by the European legislator not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her, provided that the decision (1) is not necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) is not authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, or (3) is not based on the data subject's explicit consent.

If the decision (1) necessary for entering into or performing a contract between the data subject and the controller, or (2) based on the data subject's explicit consent, Shaker Verlag GmbH shall implement suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, including at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision.

If the data subject wishes to exercise his or her rights concerning automated decision-making, he or she may, at any time, contact any employee of the controller.

Right to withdraw consent under data protection law

Any data subject shall have the right granted by the European legislator to withdraw his or her consent to the processing of personal data at any time.

If the data subject wishes to exercise his or her right to withdraw his or her consent, he or she may, at any time, contact any employee of the controller.

Privacy Policy on the Application and Use of Google Remarketing

The controller has integrated Google Remarketing services on this website. Google Remarketing is a feature of Google AdWords that enables a company to display advertisements to Internet users who have previously visited the company's website. The integration of Google Remarketing therefore allows a company to create user-based advertising and thus display interest-relevant advertisements to Internet users.

The purpose of Google Remarketing is to display interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or on other websites that are tailored to the individual needs and interests of Internet users.

Google Remarketing sets a cookie on the information technology system of the data subject. Cookies have already been explained above. By setting the cookie, Google is able to recognize the visitor to our website when they subsequently visit websites that are also members of the Google advertising network. With each visit to a website on which the Google Remarketing service has been integrated, the Internet browser of the data subject automatically identifies itself with Google. As part of this technical process, Google receives knowledge of personal data, such as the IP address or the surfing behavior of the user, which Google uses, among other things, to display interest-relevant advertising.

The cookie is used to store personal information, such as the websites visited by the data subject. With each visit to our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through this technical process to third parties under certain circumstances.

The data subject may, as already explained above, prevent the setting of cookies through our website at any time by means of a corresponding setting in the Internet browser used, and thus permanently deny the setting of cookies. Such a setting in the Internet browser used would also prevent Google from placing a cookie on the information technology system of the data subject. Furthermore, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to interest-based advertising by Google. To do so, the data subject must access the link www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.

Further information and Google's applicable privacy policy can be found at www.google.de/intl/de/policies/privacy/.

Data protection provisions regarding the application and use of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place ads both in Google's search engine results and in the Google advertising network. Google AdWords enables an advertiser to pre-define certain keywords, using which an ad is displayed in Google's search engine results only when the user retrieves a keyword-relevant search result using the search engine. In the Google advertising network, ads are distributed on topic-relevant websites using an automatic algorithm and taking into account previously defined keywords.

The operating company of the Google AdWords services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to promote our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine, as well as by displaying third-party advertising on our website.

If a data subject accesses our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the data subject by Google. Cookies have already been explained above. A conversion cookie expires after thirty days and is not used to identify the data subject. The conversion cookie, provided it has not yet expired, is used to track whether certain subpages, such as the shopping cart of an online shop system, were accessed on our website. The conversion cookie allows both us and Google to track whether a data subject who accessed our website via an AdWords ad generated sales, i.e., completed or canceled a purchase.

The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. We, in turn, use these visit statistics to determine the total number of users referred to us via AdWords ads, i.e., to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future. Neither our company nor other Google AdWords advertisers receive information from Google that could be used to identify the data subject.

The conversion cookie is used to store personal information, such as the websites visited by the data subject. With each visit to our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through the technical process to third parties under certain circumstances.

The data subject may, as already explained above, prevent the setting of cookies through our website at any time by means of a corresponding setting of the internet browser used and thus permanently deny the setting of cookies. Such a setting of the internet browser used would also prevent Google from placing a conversion cookie on the information technology system of the data subject. In addition, a cookie already set by Google AdWords can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option of objecting to interest-based advertising by Google. To do so, the data subject must access the link www.google.de/settings/ads from each of the internet browsers they use and make the desired settings there.

Further information and Google's applicable privacy policy can be found at www.google.de/intl/de/policies/privacy/.

Google Analytics

This website uses functions of the web analysis service Google Analytics. Provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called "cookies." These are text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

IP Anonymization

We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.

Browser Plugin

You can prevent cookies from being saved by setting your browser software accordingly; however, please note that if you do this, you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: tools.google.com/dlpage/gaoptout?hl=de

Objection to data collection

You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set that prevents the collection of your data on future visits to this website: Privacy Settings

More information on how Google Analytics handles user data can be found in Google's privacy policy: support.google.com/analytics/answer/6004245?hl=de

Contract Data Processing

We have concluded a contract for contract data processing with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics. around.

Demographic Features in Google Analytics

This website uses the "Demographic Features" feature of Google Analytics. This allows reports to be created that contain information about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google as well as visitor data from third parties. This data cannot be assigned to a specific person. You can deactivate this feature at any time via the ad settings in your Google Account or generally prohibit the collection of your data by Google Analytics as described in the "Objection to Data Collection" section.

YouTube

Our website uses plug-ins from the YouTube site operated by Google. The site is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit one of our pages equipped with a YouTube plug-in, a connection to the YouTube servers is established. The YouTube server is informed which of our pages you have visited.

If you are logged into your YouTube account, you allow YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

Further information on how user data is handled can be found in YouTube's privacy policy at: www.google.de/intl/de/policies/privacy

Facebook Pixel

This website uses Facebook's visitor action pixel to measure conversions. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.

This allows the behavior of site visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Use Policy. This enables Facebook to enable the placement of advertisements on Facebook pages as well as outside of Facebook. We as the site operator cannot influence this use of the data.

The use of Facebook Pixel is based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If corresponding consent has been requested (e.g., consent to the storage of cookies), processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR; consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: www.facebook.com/legal/EU_data_transfer_addendum and de-de.facebook.com/help/566994660333381.

Further information on protecting your privacy can be found in Facebook's privacy policy: de-de.facebook.com/about/privacy/.

You can also deactivate the "Custom Audiences" remarketing feature in the Ad Settings section at www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged in to Facebook to do so.

If you don't have a Facebook account, you can deactivate usage-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: www.youronlinechoices.com/de/praferenzmanagement/..

SSL Encryption

For security reasons and to protect the transmission of confidential content, such as the inquiries you send to us as the site operator, this site uses SSL encryption. You can recognize an encrypted connection by the fact that the browser's address line changes from "http://" to "https://" and by the lock symbol in your browser bar.

If SSL encryption is activated, the data you transmit to us cannot be read by third parties.

Legal basis for processing

Art. 6 I lit. a GDPR serves as the legal basis for our company for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary to fulfill a contract to which the data subject is a party, as is the case, for example, with processing operations necessary for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation which requires the processing of personal data, such as for the fulfillment of tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and their name, age, health insurance details, or other vital information had to be passed on to a doctor, hospital, or other third parties. In that case, the processing would be based on Art. 6(1)(d) GDPR. Ultimately, processing operations could be based on Art. 6(1)(f) GDPR. This legal basis applies to processing operations that are not covered by any of the aforementioned legal grounds if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights, and freedoms of the data subject do not override these interests. We are permitted to carry out such processing operations in particular because they were specifically mentioned by the European legislator. In this respect, the legislator took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47, Sentence 2 GDPR).

Legitimate interests in the processing pursued by the controller or a third party

If the processing of personal data is based on Article 6(1)(f) GDPR, our legitimate interest is the conduct of our business activities for the benefit of the well-being of all our employees and our shareholders.

Duration for which the personal data is stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of this period, the corresponding data is routinely deleted unless it is no longer required for the fulfillment or initiation of a contract.

Legal or contractual provisions for the provision of personal data; Necessity for the conclusion of the contract; Obligation of the data subject to provide the personal data; Possible consequences of non-provision

We would like to clarify that the provision of personal data is partly required by law (e.g., tax regulations) or may also arise from contractual provisions (e.g., information on the contractual partner). Sometimes, in order to conclude a contract, it may be necessary for a data subject to provide us with personal data, which must then be processed by us. For example, the data subject is obligated to provide us with personal data if our company concludes a contract with them. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what consequences non-provision of the personal data would have.

Existence of automated decision-making

As a responsible company, we do not use automated decision-making or profiling.

Objection to advertising emails

The use of contact data published as part of the imprint obligation to send unsolicited advertising and information materials is hereby prohibited. The operators of the site expressly reserve the right to take legal action in the event of unsolicited advertising information being sent, for example through spam emails.

Responsible supervisory authority for data protection

State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia
Kavalleriestr. 2 - 4
40213 Düsseldorf

May 2018